I can only give my own example:
I have a girlfriend, she would be willing to watch anime-hell I'm sure she'd love (some of) it, but when she comes over and we watch something I usually put something else on that isn't anime (last time was Couching TIger Hidden Dragon-she likes kung fu). For easter she bought me a Chobits manga-it was very sweet of her.
Also, she is very impressed by the sound of my AMVs and keeps bugging me to watch them-the first time I've used "I make Anime Music Videos" as a pick-up line

This might not apply to all of you seeing as I'm a very passive anime viewer. But do those of you who have a partner feel the same way? That anime shouldn't be the bond that holds you together?