http://www.unwantedlinks.com/gatored.htm
http://www.thestandard.com/article/0,1902,28833,00.html
http://www.cexx.org/gator.htm
Quote wrote:To fully understand what Gator is doing I will use the following analogy -- imagine that Ford has paid for a one minute spot during half time of the superbowl. They (Ford) paid money for the time slot directly to NBC but unknown to NBC or Ford, Gator switched the ad and replaced it with one for Chrysler right at air time and never paid NBC or Ford a dime!
To generate it's information for it's targeted ads Gator markets and distributes a free software that also utilizes adware/spyware components to gather information about web surfers surfing habits and then uses the information to generate highly targeted advertisements to it's users and also allows them the ability to switch ads on the internet.
An additional and alarming facet of this combined practice is that Gator has the ability to gather detailed personal information about its users which it can also sell to 3rd parties. This software can be found as free downloads on hundreds of free download sites including Cnet and Tucows and is being distributed to unsuspecting consumers who know nothing about the true nature of what Gator is doing. Gator can also installed merely by visiting many websites that have chosen to be paid by Gator to include the installer links in their pages.