What is Premiere FOR?

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What is Premiere FOR?

Postby SQ » Tue Nov 01, 2005 4:56 pm

I know this seems like a stupid/awkward question, but hear me out, as it's been bugging me for a while.

In the professional world, longer timelines(movies, showws) usually use Avid for editing.

Shorter timelines(commercials, etc.) usually use Final Cut Pro, or so is the trend I've seen.

Then, for home videos, you have iMac's iMovie and Windows' Windows Movie Maker.

And, for slightly more somputer-savvy people who like editing their home movies, you've got Magix and other cheap(in the money term) editing programs.

But Adobe Premiere claims it's a professional program. It claims that professionals use it, and that is why it comes with such a hefty pricetag(or just because they're Adobe).

But, if movie editors use Avid, and advertising editors use FCP.. Who the hell uses Premiere?

I mean, sure, us AMVers are using Premiere, but what "professionals" are using it? Who is making money editing by using Premiere?
Is there anybody?
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Postby Zarxrax » Tue Nov 01, 2005 5:28 pm

In the professional field, a lot of the pro's write it off as not really being a professional piece of software. However there are some who do use it. Premiere obviously has a large following among hobbiests, as you can gather from this site.
When it comes to professionals, there is really a whole range of so-called "professionals". For example, you have professionals that edit the latest high budget feature films... then you have professionals that edit tv shows, or documentaries. You have professionals that edit local commercials, or wedding videos. Premiere might fit into any of these places, really depending on the job at hand or the preference of the person doing the editing.
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Postby SQ » Tue Nov 01, 2005 5:41 pm

But I thought even 90% of the entrepaneur(sp) homevideo businesses even used FCP or Avid?

Are there really some people who do use Premiere? That you actually know of?
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Postby Pwolf » Tue Nov 01, 2005 5:47 pm

well, whos says anyone /has/ to use avid or fcp... the guy who did Beyond the Clouds used after effects.

if i was to start a bussiness doing professional wedding movies, i would stick with premeire. all depends on what the company or "professional" likes.


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Postby SQ » Tue Nov 01, 2005 5:50 pm

Pwolf wrote:well, whos says anyone /has/ to use avid or fcp... the guy who did Beyond the Clouds used after effects.

if i was to start a bussiness doing professional wedding movies, i would stick with premeire. all depends on what the company or "professional" likes.


Pwolf


I'm not saying they have to, I'm saying they do.
And I was wondering to myself, "well if AMVers want to become pro editors, why are we using something no pro uses?" and the question has bugged me ever since.
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Postby Pwolf » Tue Nov 01, 2005 5:51 pm

i understand, but where's the evidence saying pros /don't/ use premiere?


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Postby SQ » Tue Nov 01, 2005 5:55 pm

The massive amount of tech schools/colleges not teaching it, but rather instead teaching exclusively Avid or FCP respectively, where some schools focus on one alone(depending on what the course is geared toward: General or advertisement) and every single movie I've ever watched credits saying "edited using Avid"(or something like that).

And then news broadcasting has boxes totally seperate from everything else(Stupid Casablanca AVIO needs to burn in HELL).

With the total lack of Premiere being mentioned except for editing/video broadcasting magazines(and I don't even know who subscribes to that other than my highschool Vid. Prods. Teacher), it just seems like AMVers are the only people in the world using Premiere.
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Postby Zarxrax » Tue Nov 01, 2005 6:00 pm

Your question would probably be better answered in the Adobe Premiere forum at Creative Cow, as thats where you will find actual professionals and not just AMV editors >.>
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Postby SQ » Tue Nov 01, 2005 6:02 pm

But damnit, that's a phorum!

Maybe I'll ask later, but I'd like to hear you guys' opinions.
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Postby Zarxrax » Tue Nov 01, 2005 6:07 pm

Oh, and as for why Avid and FCP are taught instead of Premiere, its simply because they are the most advanced industry standard software out there. Anyone can learn a piece of software, especially one thats less complex than something you already know. Its the concepts and stuff that have to be taught, not just how to use the software.
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Postby Pwolf » Tue Nov 01, 2005 6:10 pm

SQ wrote:The massive amount of tech schools/colleges not teaching it, but rather instead teaching exclusively Avid or FCP respectively, where some schools focus on one alone(depending on what the course is geared toward: General or advertisement) and every single movie I've ever watched credits saying "edited using Avid"(or something like that).

And then news broadcasting has boxes totally seperate from everything else(Stupid Casablanca AVIO needs to burn in HELL).

With the total lack of Premiere being mentioned except for editing/video broadcasting magazines(and I don't even know who subscribes to that other than my highschool Vid. Prods. Teacher), it just seems like AMVers are the only people in the world using Premiere.


aye, but again, as zrx pointed out... there is a broader range of profensional video editing that doesn't completety involve high production movies or tv stations. schools also tend to have contracts with companies for using and teaching with their products. which in turn makes the students like the software more then another. aslo premiere hasn't always been the "best" program out there for the industry so FCP and avid have a longer history (i if recall correctly). it's pretty much all preference...


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Postby doughboy » Tue Nov 01, 2005 6:20 pm

Is the iPod the only mp3 player in the market? Of course not, but people see the commercials and assume it's the only one worth buying. Same with editing, the industry gravitated towards 2 products and made them standards. The only reason people don't sway from them is cross-compatability, personal preference, and/or ignorance.

Premiere Pro is still a new thing, it'll take a while before people see it as more than a simple "swiss army knife of digital video." That's always how I saw the earlier non-Pro releases, they were made to assist pros/hobbyists in throwing all types of different containers and codecs into the thing and arrange them at will.

Since professionals strickly use Cineon, Uncompressed, or DV-HD, they've just stuck with what they know uses them best (AVID, FCP). Plus most artists are computer unfriendly, so they're stuck using Macs which naturally makes them gravitate towards Apple products and swear fealty without exploring alternative editing systems.

It's easier to list why people don't use it, but I don't think you'll ever get a good answer as to who does "professionally." The professional standards are what they are right now, and I don't anything will break them until someone shows some grapes and produces a mega-succesful "something-or-other" that uses Premiere Pro. Only word of mouth from a success story will make most people budge.

BTW, I learned Premiere through college courses, probably why I"m having trouble finding advanced editing jobs. :P
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Postby doughboy » Tue Nov 01, 2005 7:08 pm

BTW, I just remembered the "Promotions Department" at work uses Premiere, but they'll be switching to FCP pretty soon. :oops:

That Dept makes all the self-promotional (whoring) ads that my TV news station runs, all the "tonight at 11" *cue silly motion graphics and annoying voice overs*

I'm pretty sure they're switching "because they're supposed to," not because they need to. :x
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Postby devilmaykickass » Tue Nov 01, 2005 8:18 pm

Cartoon Network uses Premiere and After Effects...one of those white text on black background Adult Swim things that are always shown before and after commercials said so.
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Postby risk one » Tue Nov 01, 2005 10:05 pm

Zarxrax wrote:Oh, and as for why Avid and FCP are taught instead of Premiere, its simply because they are the most advanced industry standard software out there.


There also seems to be a misconception that Macs are always better than PC's for any kind of graphical stuff (especially among the 'artistic' crowd), so a lot of art schools buy macs, probably with a convenient deal to include FCP for a discount.
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